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Job Search Tips

How to Attract an Employer

Asuperhero mature jobseekers workshop I teach warns attendees not to overestimate the value of experience. We come from a time where experience means value. These days “experience” means COST: how much would an employer be out by hiring you?

An employer is most concerned about risk: if you’re hired and don’t work out (for whatever reason), the employer pays. A lot. Google search “cost of a bad hire” if you don’t believe me. They want to be sure they get it right the first time around.

What makes a bad hire? Here are a few things employers worry about:

  • you lack the necessary skills to the job, but the employer didn’t catch this in the interview
  • attendance will be a problem
  • productivity will be a problem
  • you’ll stick around only till something better comes along
  • you won’t be able to learn the job (or learn it fast enough)
  • you won’t get along with coworkers or supervisors
  • your integrity will be wanting (dishonesty, irresponsibility, drug abuse, etc.)
  • you will make the company look bad.

You want to be sure everything that the employer hears or sees about you will show that you won’t be a bad hire. Don’t just tell them, show them– have examples of how you learned a previous task or computer program in record time; how you showed up on time, every day, for the last 6 months; how you developed a new system of data entry that saved the employer hundreds of man-hours over the last year. Whatever it may be that will show the employer you have VALUE, will attract employers by minimizing that RISK.


About kimberlyjmyers

I am a workforce development professional in Washington State. I have ten years experience working with dislocated workers, vocationally impaired, and people with disabilities on many levels and backgrounds from offenders to non-English speaking refugees from around the world. The One thing the clients I have worked with all had in common: there was some barrier to employment, and I work diligently every day to identify, address and remove those barriers.


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